Why you need a copywriter

Attract new customers. Boost your sales.

Peter Koechley, the Co-Founder of Upworthy, discovered that by simply rewriting a bad headline they could dramatically increase their conversion rates:

“The difference between a good headline and a bad headline can be just massive… we see 20% difference, 50% difference, 500% difference. A really excellent headline can make something go viral.”

And Forbes Magazine stated that if you improve your conversion rates by 1%, you can double your sales.

All without paying a penny extra in advertising.

However, the problem is that although most people involved in marketing can write well, they aren’t trained copywriters. Very few know how to use words to convince your audience that your company has something of value to offer, and more importantly, motivate them to make a purchase.

Features explain facts, feelings make people act.

Explaining to your clients why they need your products and services and how they could help them speaks to the logical side of their brain; connecting with your clients emotionally is the secret sauce that sells.

It’s important that your sales copy touches the hearts and minds of your audience… and most importantly, prompts them to reach for their credit cards.

You’ve read about how you can double your sales at no extra cost, but you still need to stop and imagine how the extra sales will make a difference in your life:

  • How the boost in profits will make your business more fun to run
  • That you will breathe easier when you reach your targets
  • The positive impact it will have on the quality of your family’s life
  • The joy it will bring when you can buy those little extras for loved ones
  • The warm sense of pride you will feel when your friends and colleagues hear about your well deserved success

So if your company could benefit from:

  • More enquiries from your website
  • More click-throughs from your sales emails
  • More response from your marketing campaigns
  • More sales

Then we can help.

Our copywriting service focuses on improving conversion rates: more visitors, more sign ups, more sales.

Simply send a quick message using the form below or give us a call on 07950551437  and tell us what you’re looking for.

We can have a quick conversation to see if we’re a good fit — and then we can get to work straight away.