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Content Writing Style Guide

A step-by-step guide to creating your own personas, voice, tone and writing standards that suits your company and brand. You can use the following guidelines to help create your own personas, voice, tone and standards that will then help me create unique, informative, and engaging content that suits your company and brand. These guidelines are …

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Why you need a copywriter

Attract new customers. Boost your sales. Peter Koechley, the Co-Founder of Upworthy, discovered that by simply rewriting a bad headline they could dramatically increase their conversion rates: “The difference between a good headline and a bad headline can be just massive… we see 20% difference, 50% difference, 500% difference. A really excellent headline can make …

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6 Compelling Reasons Why You Should Be Using A Content Writing Service

Companies that just shout me, me, me are starting to lose out to firms using content marketing services to write insightful and engaging blog posts, articles, white papers, reviews, case studies, and how to guides. It’s how today’s consumers get to know and trust a new brand. Companies that can provide useful and on point …

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